Archive for the ‘Marketing and Advertising’ Category

Email Marketing Secrets

Saturday, March 6th, 2010

Learn how to generate massive sales, NOT by pulling in new prospects, but by keeping your loyal customers happy.

Have you ever purchased a product and somehow felt that it would be the last time you bought something from that place?

Did you somehow feel neglected by the salesman and once you made a purchase, they didn’t want to have anything to do with you?

Unfortunately, many customers out there feel the same. They get the idea that all the business does is grab their hard earned pay and ask them to scoot after that…

Read More: Email Marketing Secrets

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Marketing Strategy Limitations on the Internet

Saturday, March 6th, 2010

Some people think that online marketing is the future of marketing, nevertheless there are various web advertising limitations that everybody must contend with. Whilst online marketing is both a great method to reach a large number of individuals and a pretty inexpensive type of advertising, being aware of how it’s limited can help you target your internet marketing strategies better and get you far greater returns.

One of the biggest restrictions about the internet is, people view it similarly as the television—they want to view what they like and practically nothing but that. Just like people tend to get something to eat, or visit the bathroom, throughout advertisements, no one really really wants to listen to, or view, advertisements online. This means you’ve got to become almost underhanded within the way you do your marketing.

An additional kind of internet marketing restriction pertains to search engines. The manner in which these types of sites work, is that they rank your site according to how well it seems to equal the user’s question. It’s not an exact formula, however it has to do with what words you have included in your title, meta-data, and in the text on your website itself.

Are you are aware of keywords, SEO or Search Engine Optimization? These are the hottest phrases on the web today, and everyone wishes their website to be optimized. Essentially, SEO is the exercise of using key phrases a certain percentage of times on your site to ensure that search engines will constantly rank it higher.

The limitation right here is that composing website content purely for search engines, means you are not writing for real people visiting your site. In the case of a web page being heavy on key phrases, it just won’t flow naturally and might not be that useful, if even understandable. Today’s readers, are far more savvy to inadequately done “search-engine-only-optimized” sites, and the majority of visitors click off the sites they find too heavily keyword induced.

Many of the internet advertising methods today, depend on obtaining different people to post hyperlinks or pictures that connect with your site – on their sites. This link trade functions pretty well, provided you do not mind getting a part of your site dedicated to hosting reciprocal hyperlinks. These website owners don’t wish to link to you without having you linking back again – fair enough! The problem right here is always that a few hyperlinks or pictures do not appear to bad, however whenever you begin obtaining dozens of them, it can end up making your website appear a bit messy.

Another internet limitation is that sometimes, people simply will not subscribe to your email list. If you were trading from  within a shop, you can often say something in addition, or offer the customer much more info about what it is you would like to send them. However, online it can be tough to really push your advertising to prospective clients, as they will rarely want to hang around, before blasting off to the next web-site.

Then again, those people who do sign up for your e-mail newsletter online, are generally customers who are already really interested in whatever it is you are offering and will return to buy from you more than once.

These are the vaunted “repeat-customers”. Such limitations are just a few of the things you may run into with your internet advertising strategies, nevertheless, they could all be mastered with a little industry and ingenuity. Also, remember that the information is still reaching numerous, diverse people, regardless of the marketing strategy limitations.

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Your Own Affiliate Program

Sunday, November 8th, 2009

What if I sat down with you right at your computer.

And together we CANNED and CLONED my own highly successful affiliate program for your OWN products and services?

You’ve heard all the hype about having “an army of affiliates” promoting for you and all that.

But HOW do you do it?

What if you could COPY the exact methods and techniques I use in my own affiliate program?  And do it in 30 minutes a day — or less?

Here’s what I’ve done.

I’ve Taken My Virtually Surefire Process Of Affiliate Success And Put It Into A Simple Point & Click System That’s As Easy As It Gets

In a nutshell, I’ve created a program starting from scratch that walks you through every single step of canning and cloning my affiliate program.

And I’ve done it in a 6 week program that requires 20-30 minutes per day on most days.

If you’re new to this business or don’t know me, I’ve gotten 1 out of every 102 people who surf the Internet with an English browser to one of my web sites (and that’s counting from over a year ago and not including my first 2 very high traffic years in the business).

Now, to YOU, your traffic and your own affiliate program.  Here’s how my new system works:

I call it “EASY AS PIE” ’cause it doesn’t get any easier than this:

You start with the first icon. You click on it.

You follow the simple, easy steps. Then you go to icon two. Each icon takes 30 minutes or less to complete. Next thing you know, you have your affiliate software up and running, you have affiliate tools and promotions ready for your affiliates and you have a nice little herd of affiliates out promoting your products and services.

You will either break through the noise and start using affiliate program traffic generating systems, or you, your business and your web sites will dry up and blow away like many others before you.

On the other hand, give the Affiliate Dashboard just 20-30 minutes a day (on most icons), and you can sit and watch your affiliate team promotes your products and services like crazy!

What’s more, you won’t spend a bundle of money trying to buy traffic or fight your way through 10,000 other people all bidding on the same PPC keywords. What you get are 36 simple, “bite sized” steps to getting your own affiliate program up and running successfully.

I realize that may sound like a lot of steps.  But remember, I’ve chunked it so you will be spending only 20 or 30 minutes a day.

How do you eat an elephant?  One bite at a time. That’s why I’ve put this into a day-by-day, point and click, follow the steps system.

You don’t have to wade through dozens, hundreds or thousands of pages of information or sit through hundreds of hours of video instructions. And you don’t need to spend thousands of dollars attending pricey seminars. Instead, you just click the icons and follow the simple, easy steps.

If you’re tired of trying traffic methods that cost an arm and a leg or just don’t work for your type of business, or you’re sick to death of high priced keywords then here’s what my new Affiliate Dashboard will do for you:

1. Walks you step-by-step through what to do and how to do it. Every step is clearly laid out and labeled with big numbers and step-by-step screen captures (with support by video as needed).

2. Saves you tons of time. All you do is click and follow the instructions.  You don’t have to try to figure out what’s next.  You just click the next icon and follow the steps. The step-by-step screen caps make it much faster and easier to use and follow than programs that are all videos.

3. Inexpensive software recommendations. I show the range of software programs you can use.  From the low cost all-in-1 $30 a month plan to 1-time fee software programs that are $200-$500.

4. Let’s you can and clone my affiliate program. Everything is covered. From “A to Z”, starting with setting up the program, coming up with your commission plan, setting up the sign up page and so forth.

Next comes the integration of what I like to call your “Quick Start Guide.” This is where you get the links set up, create emails for your affiliates to promote, come up with the landing pages and other affiliate tools.

Following that, you’ll be well underway to set up up banner ads, brandable PDF’s, 404 error pages and other viral marketing tools for your virtual army of affiliates to send to their lists, upload to their web sites and promote to their visitors.

By this point your traffic counter should be spinnin’ up a storm, but you’re only just revvin’ up your engines because right around the bend you’ll discover 6 ways to recruit new affiliates by promoting to affiliate program directories, creating back links and seeding big names anytime you want to generate an influx of new signups.

As you watch your new affiliates and super affiliates streaming in, you’ll also discover how to boost the performance of existing affiliates with easy to create monthly reseller contests.

Last but not least, you’ll continue to boost the performance of existing affiliates and generate new interest with monthly or weekly updates, creating video blogs and informative podcasts.

Whether you want to use 6 or 36 of the steps to generating traffic, I show you how to do.

You won’t find anything else like it anywhere. Just about no stone is left unturned.

5. Something for you if you’re a beginner or advanced student. My Affiliate Dashboard was created for beginners.  But I’ve included a steps for advanced students (existing affiliate program owners) as well.

For example, you get in-depth information on doing your own affiliate contests, creating innovative tools quickly and easily, coming up with weekly or monthly podcasts and other video advanced affiliate program strategies.

6. Drive streams of new affiliates to your sign up page. Nothing wrong with some of the existing traffic generation methods out there. Heck, some of ‘em are pretty darn effective, but the problem is, once that strategy dies, you’re left with traffic stats that look like they took a virtual nose dive.

What my system does is show you how to continue to move on to the “next level up,” and you’ll be surprised at how fast, simple and easy it is to create an ongoing stream of visitors to your own affiliate program at will!

7. Visually demonstrates what to do with screen captures. A picture is often worth a thousand words. So I include plenty of screen captures to demonstrate the different steps, without overwhelming you with needless details or endless screen shots.  I’ve struck a balance to make this simple, practical and useable.

8. Gives you the SAME exact steps I follow month in and month out in my own program.  I believe time is the most important commodity you have. So I save you time by providing you with the best strategies I could find. (These are the same strategies I use in my own marketing!)

Point-And-Click System Lets You “Can And Clone” My Own Highly Successful Affiliate Program for YOUR Products and Services!

What’s different about my new Affiliate Dashboard is you don’t have to read a lot of stuff.  You’re busy.  You’re probably dealing with information overload.  You have a lot of stuff to do and not enough time to do it in.

My goal from day one when I launched The Amazing Formula That Sells Products Like Crazy was to make selling your products and services sell like crazy.  And it still is, only right now what I’m doing is showing you step by step how to create a killer stream of traffic TO those web sites.

And the way you do that is via having your OWN affiliate program for your OWN products and services.  This is how virtually every major marketer in this business “really” gets their traffic. And it’s how YOU should do it also.

By the way, I’m a real person. My office number is (888) 204-6141. That’s a real number, not a voice mail. During business hours that’s answered by either myself or Matt every day. Please call only during weekday business hours 9-5 CST.

Anyway, the problem as I know it, is information overload.  There are so many ebooks with so much information on how to get traffic, or videos on what to do, I believe you could spend the rest of your LIFE watching the videos and trying to come up with a few visitors from those instructions.

Forget all that.  Can you point?  Can you click?  Can you watch a few short videos? Can you follow simple step 1, 2, 3 instructions?

Go Here! YOUR OWN AFFILIATE PROGRAM?
——————————————————
Marlon Sanders
The King of Step-By-Step Internet Marketing

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10 Things You Should Know Before You Bid On A Business Product From An Online Auction

Tuesday, November 3rd, 2009

1.
Know the value of the product before you bid. If the product is brand new, check to see what price retailers are charging for it. If the product is used or reconditioned, you will want to pay way less than the retail value.

2.
If the product’s description or picture isn’t detailed enough for you, contact the merchant to get more information before you bid. You don’t want to take a chance to waste your hard earned money.

3.
Know the highest price you will bid for the product and stick with it. Don’t get caught up in a bidding war; you may end up paying more than the product’s worth. Don’t forget to add in the shipping price with your bid.

4.
Visit a few online auctions before bidding because some merchants auction the same product in many auctions. You usually can purchase the product for a lower price in a unpopular auction because there are less bidders.

5.
Know the time the auction begins and ends. You also want to know how long it will take to ship. If you need the product by a certain date, you’ll want to estimate the time it will take to receive it.

6.
Know the payment options the merchant accepts before you bid on their product. If they only accept checks or money orders, it may take even longer to get the product because the payment has to clear. If they accept credit cards make sure they have a secure server.

7.
Know if the merchant offers a warranty or money back guarantee or before bidding on a product. You don’t want to get stuck with a product that does not work or you’re not satisfied with.

8.
Online auctions will, sometimes, allow you to check the merchants history with their auction. Check to see if people have complained about the their products or business practices before you decide to bid.

9.
It’s important to place a bid early in the auction to show other bidders you are interested in the product. If someone does out bid you, don’t be afraid to out bid them. Remember not to go over your maximum bid price.

10.
Another reason to know when the auction ends; you can place a last minute bid. The other bidders may not be keeping track of when the auction ends or may not have the time to bid again.

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4 Steps To Generate Leads With A Sequential Autoresponder

Monday, November 2nd, 2009

As an internet marketer, unless you are dead and buried, you already know how effective a tool a sequential autoresponder can be. However, there is one way to use it that you may not have thought of, and then again you may have and decided against it.

To be straightforward this particular online marketing strategy has been around awhile. But, because it’s so simple many folks, like you perhaps, have said it doesn’t work, it’s worn out, and it’s no longer effective. If you have been one of those, you may need to rethink your position on this marketing tactic. Here’s why!

Millions of new users come on line each and every day. The primary reason most of them come on line is to learn something new or get information that will help them solve a problem. These “newbie’s” to the internet have never been exposed to this marketing tactic. So in today’s modern internet marketing vernacular it’s “an evergreen marketing tactic”. Now let’s get on with it.

Step 1:

You need to set up another project directory on your Internet site. Come up with a universal password and user name which your present opt-in list folks will use and the new subscribers to your list. Name your new project “My Magic Steps To Astounding Weight Loss …” or something else which makes them want it. The next step may be the hardest part of the whole sequential autoresponder marketing tactic.

Step 2:

Take the time to find some really valuable reports, eBooks, articles, scripts (are good), videos or perhaps software (Of course it must fit your niche market). Upload to your new directory for your subscribers to get hold of. Make sure it’s free.

Step 3:

Very Important! Prepare a short series of autoresponder messages (3 or 4) to go out to your list. They should create a buzz about what’s coming from “My Magic Steps To Astounding Weight Loss …”. If possible each of these messages should have a tidbit of good solid information. Naturally they will be in sequential order with the buzz building to cresando. Space them out over a week. In fact your sequential autoresponder will distribute them in the order you set them up in.

Step 4:

Write an intriguing and curiosity arousing conversational “sales page” about “My Magic Steps To Astounding Weight Loss …” You must include the fact that this information/whatever are free. To make this tactic really work for you set a time limit or the number of people you are going to release this to. Make subscribers feel they are taking part in a very personal and private event.

A word of caution here! Don’t make the mistake of not shutting down your offer when you reach the total number of people or the deadline date. You could damage your crediability with your new subscribers and your old subscribers. When that happens you may find yourself losing leads instead of gaining them.

Now here’s the payoff!

Once all these good folks have opted in to your new list you can send out new notifications to them of what’s going on with your “”My Magic Steps To Astounding Weight Loss …”. You can also include information about other products which are in the same “niche market”.

Go ahead and try the sequential autoresponder marketing tatic. It still works and it can be very profitable when used properly.

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