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How to Drive Traffic to Your Blog

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Blog Traffic Generation Tips

Nowadays it seems that everyone is having a blog, but many have no idea how to drive traffic to blog. I hope today’s discussion can shed some light to bloggers who are struggling to drive traffic to their blogs.

From time to time, I get people asking me if they should advertise their blog to get traffic. My advice is always ‘No’. If you have a new blog, remember, advertising it is not the way to get traffic.

There are some exceptional cases of course. But in most cases, advertising is not a good traffic source for blogs. (Blog plays a different role in advertising. I may discuss this next time.)

Have you heard of gurus saying that blogging is a way to get traffic?

Yet bloggers are scratching their heads wondering how to drive traffic to blog.

Shouldn’t blogging generate traffic? If so, why do you need to drive traffic to your blog? Shouldn’t you just keep blogging and your blog should generate traffic on its own?

Well, you know things are not that simple.

A new blog is capable of generating traffic on its own ONLY IF it’s optimized for search engine. Else, you’ll have to think of ways to drive traffic to the blog and that can be tedious and even frustrating to some.

In my opinion, if you were to start a blog, it must be optimized for search engine. That’s the laziest way to drive traffic to your blog.

How do you build a search engine optimized blog?

There are just two things you need to do.

1) Write search engine optimized posts

Most bloggers simply blog whatever they like to say. You can do that if you are Paris Hilton. If not, you’re not likely to attract people to read what you’re writing.

A ‘purpose-driven’ blogger will do careful keyword research and optimize his article for search engines before posting it to his blog. Almost every blog post is his arrow that aims to shoot down the top position in the search results.

2) Build backlinks

The objective of a blogger should be to turn his blog into an authority site.

My definition of an authority site is one with a high PageRank. To get a high PageRank, you have to get many backlinks to your blog.

The game of search engine optimization is unfair. Authority sites receive more attention and better

Check it out now and join in the discussion today: How to Drive Traffic to Your Blog

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